What is Product Design?
First and foremost, it’s important to define product design before we start analyzing the different trends.
Product design is the group of tactical and strategic activities used to create a specific product.
From initial ideas to mass commercialization, product design is basically a systematic approach that allows product designers to effectively conceptualize ideas, making sure masterful innovations can become concrete products.
A product designer has one mission: to ensure they mix artistic quality with both technical skills and scientific method, coming up with products that people can actually use.
The digital landscape has made it possible for product designers to have a whole plethora of new tools available, something which effectively allows them to optimize their time and create something special.
At the end of the day, these new tools bring about new ideas which allow designers to communicate clearly, master visualization, perform a thorough analysis, and produce remarkably complex solutions in a few months.
The ultimate aim of product design? To both generate and prioritize functionality above all things.
This means that a product designer is concerned with creating something which delivers essential value to users - a value that has to be connected to the product's purpose.
A product designer will basically spend time thinking about different user flows and experiences, making sure they get to understand how users can actually find the specific product at different periods of their life, what they are supposed to create or do when they find the product, and how that product manages to provide concrete value to users.
This essentially means that product designers must be aware of the crucial importance of systematic prioritization.
Not every single idea can be turned into a gem.
This means that a competent product designer must be able to efficiently map the product prioritization, making sure it's aligned with the company's most critical business goals.
Now that you know what product design is all about, it's time for you to learn about mobile app development.